PRETORIA, SOUTH AFRICA, August 26, 2025: Jameel Motors has opened new headquarters in Menlyn, Pretoria, and secured 25 dealer locations across the country to look after the Changan brand, which returns after an absence of more than a decade. In March it was announced the state-owned Chinese brand would return with a range of up to 10 models imported by Jameel Motors, an independent distributor dealing with marques including Toyota, Lexus, BYD and MG Motor in 14 countries. From October, the company will start retailing a line-up of Changan-branded SUVs, sedans and pickups powered by internal combustion engines, and an electric S07 SUV from Changan’s new-energy subsidiary Deepal. Headquartered in Chongqing, Changan Automobile is China’s fourth-largest automotive group with a presence in over 70 countries and sales of 2.7-million units in 2024. The opening of the Menlyn headquarters marks a milestone as the brand gears up for its market entry later this year. A team of seasoned motor industry professionals is driving the launch, led by Marinus Venter (country manager), Max de Wit (GM of dealer network and sales) and Raymond Mahlatsi (GM of aftersales). With an average of 20 years’ experience in the automotive sector, the team brings the credibility and expertise needed to compete with established players. Jameel Motors has partnered with two logistics leaders to ensure operations and customer support, with VDS (One Logix) managing vehicle distribution and DP World taking care of parts logistics to ensure availability and on-time deliveries. Construction is under way on a flagship showroom in Brooklyn, Pretoria.
Johannesburg, South Africa ; March 31, 2025: Jameel Motors , a leading provider of mobility solutions and partner of choice to top automotive brands, and Changan Automobile , have signed an agreement to distribute sports utility vehicles (SUVs), sedans, pickups, and new energy vehicles (NEVs) in South Africa. This marks a new market entry for Jameel Motors. The South African market represents a significant long-term investment opportunity, given that it is the largest automotive market in Africa, with new vehicles sales totaling over 500k in 2024, as well as the growing demand for affordable vehicles with the latest technology. In January 2025 the new passenger car market saw an increase of 18.3% cars sold year on year. Jameel Motors’ commitment includes creating jobs and developing local dealerships, contributing to the economic growth of the country. Jameel Motors will initially focus on the distribution of CHANGAN and DEEPAL products. CHANGAN offers sedans, SUVs and pickup combustion engine (ICE) vehicles, while DEEPAL focuses on NEVs. Both DEEPAL and CHANGAN vehicles are ideal for South Africa's diverse terrain and road conditions. Building on its strong track record, Jameel Motors is well positioned to meet local customer preferences. Vehicles are planned to be available for purchase in Q4 2025. Jasmmine Wong , CEO – Mobility, Abdul Latif Jameel stated: “We are thrilled to announce Jameel Motors’ market entry to South Africa, especially as we do so with Changan Automobile, a forward-thinking automotive player with exceptional products. We are looking forward to driving long-term growth in the market and empowering drivers across South Africa with expanded and superior personal mobility choices.” XIAO Feng General Manager, Changan Automobile Middle East and Africa Business Unit stated: "This is a new milestone for our business in South Africa. Changan Automobile, as a leading Chinese automotive company, has been committed to building a world-class automotive brand. We are confident that, through the strategic cooperation with Jameel Motors, we will be a key player in the South African market."
MAINZ, GERMANY, March 21, 2025: Changan Automobile ("ChangAn" or "the Company"), an intelligent low-carbon mobility technology company, officially launched its three major brands, CHANGAN, DEEPAL, and AVATR, in Europe at its brand launch event, themed "Sharing the Future," in Germany. This milestone marks a new phase in ChangAn's Vast Ocean Plan, reinforcing its commitment to technological innovation and sustainability. With a fully integrated European ecosystem spanning research, production, supply chain, sales, and operations, ChangAn is deepening its connection with European consumers by investing in local talent, collaborating with regional partners, and driving the future of intelligent and sustainable mobility. At the event, ChangAn showcased the DEEPAL S07, marking its European debut, alongside the CHANGAN E07, and DEEPAL S05, with their market launches planned for a later stage. Highlighting cutting-edge technologies in intelligence and electrification, ChangAn is meeting European demand for high-performance electric vehicles. Changan's technological innovation is recognized globally, driven by a global collaborative R&D system spanning ten locations in six countries. It boasts over 18,000 R&D personnel from 31 countries and regions, with 16 technology research and product development centers, 17 technology companies, and 180 laboratories (including national-level laboratories), positioning it as a key player in the European EV market. As part of its European launch, ChangAn is adopting a structured market entry strategy, initially focusing on key EV markets such as Norway, Denmark, Germany, the Netherlands, and the UK. By 2028, the Company plans to establish a presence across all major European markets. The European headquarters, located in the Netherlands, will serve as the central hub for business operations. The sales companies' headquarters has been set up in Munich, Germany. With around 500 professionals currently employed across Europe, including experienced designers and engineers from Italy and the UK, the Company is committed to expanding its local talent pool to drive innovation and deepen market engagement. "It is great to be here in Germany," stated Zhu Huarong, Chairman of Changan Automobile. "ChangAn is an open and collaborative company driven by a clear mission: to lead sustainable mobility and benefit human life." "This year, we aim to achieve three million units in global sales, and one million will be electrified vehicles. By 2030, we aim to deliver five million vehicles a year, with three million being electrified. Together, we're driving innovation for a better future." Mr. Zhu continued. Changan Automobile is accelerating its globalization, with technology-driven innovation, intelligent manufacturing and sustainable development at its core, and is committed to building a world-class auto brand. This European brand launch marks a significant step in Changan's global presence and signals the next stage of its global vision.
